It's hard to get people to care about marketing --
let alone act on it. It has to be engaging, non-threatening, entertaining and fill a need at the right time and place.
That's where I come in. I'm a content guy -- I
started as an editor, shifted to sales and morphed into marketing and helping
companies generate buzz, awareness and attention. I get people to like you and recognize you -- and consider doing business with you.
I've made a living by engaging people with good writing and good stories
-- no matter where the professional perch. I'm an ideas guy. Once, one of my ideas got my company about 20 free minutes of exposure on
the Howard Stern Show. I don't know where the next idea is coming from -- just
that it's coming, and it could be yours. Every business has specific needs -- so every idea starts with a conversation. Let's have
Custom Content * Blogs * Newsletters * Corporate Communications * Marketing Materials * Sales Materials * Promotional Copy * White Papers * Email Marketing * Website Development * Speechwriting * Social Media * Marketing Strategy * Research/Surveys * Crazy Ideas That Work
What Everyone's Talking About
* How Aetna Manages Social Media in the Healthcare Industry Read * Book Review: "Because I Come From a Crazy Family." Read * Is Content Succeeding as the New Pitch? Read * Google Chrome's Ad Silent Treatment Read * Authors Like You've Never Heard Them Read * What Consumer Nerve Do You Hope To Hit? Read * What Is it About Non-Traditional Radio? Read * The Innovative Spirit at Its Best Read * The Wild, Wacky and Worthy from Ad Week Read * Rethinking the Association Model Read * Measuring ROI: It's Not a Pipe Dream Read
* Has Connecting Surpassed Content in Industry Education? Read
* Planners Need Voice in the Executive Suite Read